Rather than provide a fully worked example here (which would take up too much space!
), here's an example for you to work on to get a better understanding of how to write communications plans.
Try to plan your communications so that individuals receive the right information and are not inundated, or worse, confused by the different messages that they receive. It's good to get feedback on the communications that you have planned and implemented.
Ask people from different audiences how you are doing.
A good way to do this is to think about the audience's needs – what do they need and want to know from you?
List all of your objectives (there may be several) for each audience in your plan.
What will stop them listening to what you have to say?
And how will you know that they have got the message?
But don't forget to use existing channels, such as staff newsletters, the intranet and team meetings, too.
Using existing channels with the right message at the right time is an effective and familiar way to reach your audience. To plan out the message for each audience, start by thinking about the broadest audience groups first.