The customer had been in the process of putting together a large order that Jane thought would be her most important piece of business for the year.
When the customer advised that they were not going to proceed with the order, Jane was stunned.
Online listing can be set up to request confidentiality.
Example: Before releasing further details, the party offering this business for sale requires a signed confidentiality agreement.
Confidentiality is absolutely essential in successful small business sales. And it's important for the success of your business post-sale, especially if you provide seller financing and agree to receive some of the purchase price in the form of future payments from the buyer.
Letting the word leak out prematurely is harmful in a number of ways: According to business brokers, nine out of ten respondents to business-for-sale ads aren't qualified to make the purchase. The sooner you learn who can and can't buy your business, the better - both for you and for your ultimate buyer.
Once you start marketing your business, your business sale will be about all you can think about.
Here's some important advice: As much as possible, keep your thoughts to yourself.
There are only two ways that your intention to sell your business can become known to anyone else: you and your transaction advisor.
Both consider sale confidentiality mission critical to the success of a transaction.